Opportunities in Direct Ad Sales

Jun 18th, 07 | 7 remarks

wp_text_ads150×150.jpgPowering your blog with Wordpress has a multitude of known benefits, and now there’s yet another. You can sell and manage text ads directly on your Wordpress blog, with the WP Text Ads plugin, by Alex Choo.

The plugin offers you the ability to sell ad space on your site with no middle-man to contend with. Nothing against ad brokers, but with WP Text Ads, you set the parameters for advertisers who want to leverage your traffic. That means you pay no commissions. Both free and standard licenses are available for the plugin, and the site has some very good documentation about implementing your ads.

Total control over the pricing, placement, and time-frame for the ad space you deem available on your blog… sounds sweet huh? This tool, used in conjunction with others like WP Ads or Openads - could render you unstoppable! Ok maybe not unstoppable, but you’d have a powerful combo at your fingertips. :)

Anyway however long this plugin lasts, it’s surely worth trying out. I say for however long, because I wouldn’t be surprised if it gets snapped up by an ad brokerage firm, sooner or later.

On a (slightly unrelated) sidenote, I have to say what impresses me most about this plugin is the concept behind it. It’s a great business model and very smart… Alex will be making money by helping others make money. A concept J. Paul Getty was (in-part) famous for. Food for thought.


  1. Andy

    Wordpress has some of the bess plugins!


  2. Charity

    Agreed. :) Seems new ones are cropping up all the time too.


  3. Alex Choo

    Hi,

    I’m the developer of WP Text Ads.

    Thanks for the writeup, deeply appreciated. If you have any questions or feedback, I can always be contacted at alexchoowk at wptextads dot com.

    Alex
    http://www.wptextads.com
    http://www.wptextads.com/blog


  4. ωþτΔ Being thankful for WP Text Ads - WP Text Ads Blog

    [...] Opportunities in Direct Ad Sales at Design Adaptations [...]


  5. Alex Choo

    Hi,

    I just want to mention that version 1.2 has been released. Among the cool new features is an API!

    http://www.wptextads.com/blog/2007/08/15/announcing-wp-text-ads-12/


  6. Charity

    Great Alex, thanks for the update!


  7. blogcms

    This WordPress plugin violates the GNU license terms. The author states that the plugin’s license is “proprietary”, but this is not allowed according to the WordPress GNU license. The author CAN sell the program, but must release full source code w/ the sale, and the purchaser is then to be allowed to modify (or not modify) and distribute the source code without limitation.

Post your remark

Other Recent Articles

In Reviews »

Clever Development With Coda

07/15/08
If you follow design related blogs, it seems you can't click a mouse anymore without Coda's icon making an appearance. I heard about this software long before buying my Mac, but because it's exclusive to that platform, I was never able to give it a test run. Now eight ... [ » ]

In Inspiration »

Have You Ever?

06/25/08
If you know me very well, you know how important music is in my life. It's playing at all times in my house, and I embrace all kinds of genres. I don't talk about it much on this blog, but I should. Music and creativity, in my opinion, are inextricably ... [ » ]

In Design »

The Evolution of a Logo (I Can Live With)

06/19/08
One of the most frustrating things for me since I started writing on this blog was the lack of a logo I really loved. That's not to say I haven't tried. But logo design, to me, is kind of a thing all it's own and I'm just not very good ... [ » ]